Events
Computed, borrowed and derived properties, plus the populations built on them.
Computed & derived properties
Define computed, borrowed and lookup-table properties, the session window, and reusable populations. Recomputed from raw — no re-instrumentation. Changes preview before they apply.
Advanced properties
Borrowed & derived properties
The definition registry — borrow an attribute across the identity edge or compute it from raw, resolved at read time. Retire reversibly, or backfill it across the whole base.
Populations — overlap & freshness
Build-once, reuse populations. Compare audiences by intersection (Venn cardinalities), watch staleness, and recompute or snapshot a member-set point-in-time.
Comma- or space-separated. Overlap compares up to 5; freshness covers all listed.
Compare populations
Enter saved population ids above to see their overlap and freshness.